Smart money doesn’t just jump into deals. It takes a hard look at what’s worth buying, runs the numbers until they make sense, and figures out how to make things grow. That’s the real story behind successful investing in early-stage companies – and it’s one that plays out every day in places like Camden Haven, New South Wales.
The playbook isn’t complicated, but getting it right takes more than just deep pockets. It takes knowing which assets matter, which numbers tell the true story, and how to spot real growth potential. Just ask Michelle Nohotima, an investor who has been making these calls in her corner of New South Wales.
Here are Michelle’s three key investment strategies for regional investors and community builders:
Evaluating Key Assets
The first move in Michelle’s strategy starts with taking a hard look at what you’re actually buying. “You need to look into the company’s assets,” she says, cutting straight to the chase. She’s talking about the stuff that matters – “IP, vehicles, contracts, anything that is of value.”
It’s not about buying everything that isn’t nailed down. The trick is figuring out which pieces are worth keeping and which ones you might want to offload. “You can take that apart and see what you would like to keep and what you would like to sell off or take off the price of the company,” Michelle explains. She has seen too many investors get stuck with assets they don’t need, just because they didn’t do their homework first.
Crunching the Numbers
“This is very important to see if it’s going to be financially stable and financially worthwhile taking on the assets,” she points out. She’s not the type to trust her gut when it comes to financials. She brings in the pros. “You can get the help of an accountant and the team that you have around you for this,” she advises.
Smart investors know when to call in backup. Getting the financial picture right isn’t just about checking the books – it’s about making sure the whole deal makes sense. Michelle has seen enough deals to know that looking good on paper isn’t enough. The numbers need to work in the real world, not just in a spreadsheet.
Scaling for Growth
“You need to see if you can scale the company,” Michelle says. She’s not talking about pipe dreams or wishful thinking. She’s looking for tangible ways to make businesses bigger. “You can do this by increasing the revenues, forming partnerships with other people, gaining more assets, changing company structures,” she explains. But there’s a catch. “The main part of this is that you need to make sure you can increase the revenue by a fair bit to make it financially viable,” she warns. Growth for growth’s sake isn’t enough. The numbers need to make sense, and the path to getting there needs to be clear.
Michelle’s been around the block enough times to know what works. Sometimes, that means taking over specific operations instead of buying the whole show. “As an investor, you have multiple options in the investment structure,” she points out. It’s about being smart with your money, not just throwing it around and hoping something sticks. Her approach isn’t fancy. It’s just straight talk about what matters when you’re putting real money into real businesses. Look at what you’re buying, make sure the numbers work, and know how you will make it bigger. That’s the playbook, plain and simple.
To learn more about Michelle Nohotima and her approach, check out her LinkedIn profile or visit her website.
